LO1- Types of radio stations
An example of a National commercial radio station would be Absolute radio, Absolute radio 80s, and Absolute radio 90s, owned by Bauer Media Group. These radio stations obtain funding via adverts and sponsors from other conglomerate companies. Each station plays contemporary music from specific genres of music from different eras, each station appeals to its own niche and uses targeted ads to market directly to their target audience. Absolute radio p lays Adult-orientated pop/rock Mu sic which appeals to a niche group of people who like that genre, and rather listen to this than contemporary pop music from the present day. The BBC is a non profit organisations, this means that their radio stations receives budget from the government. They are not allowed to play adverts or sponsor certain products because they obtain their funding from the publics taxes (tele licence). BBC radio o...

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